More of this Feature • Part 1: Affluent Travel Preferences

Related Resources • Alaska • Africa • Australia/New Zealand • Canada • Costa Rica • Hawaii • Western Europe • Western U.S. States

From Other Guides • South America • Cruises • Bicycling • Walking

Elsewhere on the Web • Virtuoso

Percentages reflect the relative number of Virtuoso travel agents who voted for each answer, based on their customers' preferences.

What was the most popular adventure/outdoor destination for younger affluent travelers last year?

1. Costa Rica - 15%
2. Hawaii - 10%
3. Africa - 9%
4. (tie) Canada - 7%
Colorado - 7%
Mexico - 7%
Western Europe - 7%

What will be the hottest active/adventure travel destination?

1. South America - 16%
2. Alaska - 11%
3. Australia/New Zealand - 10%
4. Costa Rica - 10%
5. Canada - 9%

What was the most popular destination for hiking and biking last year?

1. Italy - 33%
2. France - 30%
3. Western U.S. - 18%
4. Canada - 7%
5. Ireland - 2%

What was the most popular North America destination for skiing last year?

1. Whistler, BC - 27%
2. Vail, CO - 26%
3. Aspen, CO - 22%
4. Deer Valley and Park City, UT - 5%
5. Steamboat Springs - 5%

What was the most popular adventure trip for viewing marine life last year?

1. Galapagos Islands - 35%
2. Alaska - 14%
3. Sea of Cortez - 14%
4. Great Barrier Reef - 7%
5. Belize - 6%

What will be the American event best attended by affluent travelers?

1. Winter Olympics - 85%
2. Super Bowl - 4%
3. U.S. Open - 3%
4. Kentucky Derby - 2%
5. Masters Golf Tournament - 2%

What international event will be best attended by affluent travelers?

1. Wimbledon - 30%
2. Floriade - 23%
3. Ryder Cup - 12%
4. Golden Jubilee - 9%
5. British Open - 7%

What will be the most popular cruise itinerary ?

1. Alaska - 41%
2. Caribbean - 24%
3. South America - 9%
4. Europe/Mediterranean - 4%
5. (tie) Baltics - 3%
Panama Canal - 3%

What is the current favorite cruise ship/stateroom?

1. Radisson Seven Seas Veranda Cabins - 21%
2. Silversea Veranda Cabins - 17%
3. Crystal Veranda Cabins - 14%
4. Princess Balcony Cabins - 8%
5. Holland America Veranda Cabins - 7%

What is the most popular American destination for shopping?

1. New York City - 86%
2. Los Angeles/Beverly Hills - 4%
3. Chicago - 3%
4. San Francisco - 3%
5. St. Thomas - 2%

What is the most popular international destination for shopping?

1. France - 35%
2. Italy - 28%
3. England - 17%
4. Hong Kong - 13%
5. Bangkok - 1%

What hotel has the best suites in the world?

1. The Ritz, Paris - 11%
2. Crillon, Paris - 7%
3. Meurice, Paris - 7%
4. Bellagio, Las Vegas - 5%
5. St. Regis, Rome - 5%

What is the most romantic hotel/resort in the world?

1. Four Seasons, Bali - 13%
2. Four Seasons, Jimbaran Bay, Bali - 7%
3. Amandari, Bali - 5%
4. Chevre d'Or, France - 5%
5. Las Ventanas al Paraiso, Mexico - 5%

What is the most romantic room or suite in the world?

1. Over-water bungalow, Bora-Bora Lagoon Resort - 6%
2. Terrace Suite, Plazzo Sasso, Ravello - 6%
3. #10, Singita Private Game Reserve, South Africa - 6%
4. Tower Suite, Chateau Lake Louise, BC - 3%
5. Sunrise Suite, Lake Palace, Udaipur, India - 3%

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